At USA, we celebrate the characters that surround us and embrace the quirks and talents that make their stories unique. Through original programs, acquired series, movies, groundbreaking digital storytelling and social platforms, we create a connection with our audience that invites them to recognize and celebrate their own unique character. That’s what makes our network a place where original characters, engaged viewers, and great brands can come together and build powerful relationships.

It all comes down to this: characters are what make us USA.